Sunglasses for both men and women are one of the hot accessories these days. Since ages, sunglasses have been used and prescribed for protection for our eyes against the strong U/V rays of the sun. These days, sunglasses are must haves and considered as an element of fashion.
Sunglasses can be a classic gift for anyone and will add style and elegance to ones attire. Getting the right sunglasses can be quite tricky and one requires being judgmental to pick the right one for your loved one. For those hunting for chic and sophisticated brand of sunglasses for both men and women, here are a list of top 5 brands in the world to help choose from:
Top 5
Ray Ban - A Bausch and Lomb product, founded in 1937 is an Italian make. Ray Ban being one the largest manufactures of sunglasses in the US, a popular brand delivering high quality frames of various shapes and unusual prints. Their high-tech lab promises of tough, flexible, comfortable and innovative products. One can choose from their wide ranges of colored lens or from their Legends collection.
OAKLEY - Having founded in 1975 with Head quarters in South California, it's one of the largest manufacturers of sports wear sunglasses and goggles and other apparels. Their sportswear is trendy and great for sports and outdoor trips for both men and women. Their products are adorned by popular athletes and have made their mark for high quality and durable sunglasses and goggles.
PRADA - Founded by Mario Prada in 1913 in Milano- Italy, where fashion shows and PRADA products such as luxury handbags, eyewear, footwear and apparels go hand in hand. Sunglasses of PRADA are high in quality and acquiring one is considered a fashion status. An expensive brand- but anyone who loves to indulge in luxury, price may not be an issue.
How to select the right sunglasses?
Having decided on a brand, we need to consider a few points whilst choosing the sunglasses for both men and women. The right fit-sunglasses that don't fit well may look clumsy and awkward; therefore it's essential to try the fit. While some shades and frames look good in the store, we must ensure it complements our facial complexion and our facial structure. Also check out some polarized lens which will give high protection against sun's rays and can be used anytime.
Useful tip: Always wear sunglasses that go well with your attire and the occasion. Having a collection that suits different occasion both indoor and outdoor may be a good idea.
VERSACE - Founded in 1991, Milano-Italy, a big hit in the American market and soon spread across the world in a short span of time. The brand focuses on stylish collection of both men and women's apparels and accessories'. They offer a range of sunglasses, optical frames and signature designs for every occasion. Brand is High-end and exclusive with sleek and chic frames and for those who are style conscious. Being a luxury brand, the prices are expensive.

Tiffany & Co - Established in 1837 and office in New York - a designer brand for Jewelry, Diamonds and other accessories. Celebrities love the brand for its design and High-end ranges of sunglasses. The frames are unique in design and print. Getting a Tiffany in your closet is considered a status sign.
From times immemorial hunting has been considered an integral activity for survival for living beings. During ancient times hunting was considered as a necessity and one of the essential activities for human survival. To pursue this sport activity one needs to have a clear understanding on the right hunting equipment to use. Nightforce Benchrest Scope is the earliest shooting rifles from this company. Even today it is considered to be one of the most highly performing variable magnification since its inception in the year 1933. The reliability of Benchrest scopes can be gauged from the number of awards it has won across the globe.
Nightforce Benchrest scope is known in the industry to have the most impressive features with a 56 millimetre objective lens that is multi-coated and provides the necessary resolution to find out the fine detail from long ranges. It is also armed with an an objective that is adjustable to provide a better focus to properly adjust the parallax from 25 yards. Thus, Benchrest scopes are considered one of the best optics for your firearm while you are out on hunting. However, going to a hunting expeditions well armed is not enough. One must also know how to escape during emergency situations if need arises. Hence, it is advisable that you carry stuffs, like, marker tapes to mark your way as hunting grounds are generally remote places that are surrounded by bushes and trees. In such places, it is difficult to find your way back if you are not well versed with the geography.
Hunting equipments would include high quality rifles, like, the Nightforce Benchrest Scope and hunting weapons, rifle cases, flashlights, binoculars, maps, first-aid box, archery target, powder, cellphones, arrows, knives, life jackets, strong ropes, whistle, marker tapes, shelter blankets, water, sufficient food, etc. One of the main rules about hunting is that one must know his weapon well. So whether you are using the Nightforce Benchrest scope for your rifles or any other rifle, you must be confident to use it. If you are using Benchrest Scopes then you should know that how it works at different hunting ranges you want to shoot. The first requirement is a proper telescopic sight to shoot at such ranges. You can opt for the much recommended Nightforce 3-15x56 millimetre magnification. This product might be a little expensive but the result that you get in return is quite impressive. However, you will also need to spend time to set up both the rifle and scope to zero.
Nightforce Benchrest Scopes are also armed with adjustable target turrets, an eyepiece in diopter style (helps in quick focusing) and adjustable objective. This rifle scope is modelled for accurate tracking when used by serious hunters and shooters. It is also shock, fog and waterproof. In addition to these the product comes with a lifetime warranty too. Such features make the Benchrest Scopes ideal choices for serious hunters. in fact these are also used by the armed forces. Assembled in Central Idaho, these are also manufactured in the USA.
If you are considering to buy a Nightforce Benchrest Scope for your next hunting expedition then there are several online stores from where you can make the purchase. All you need to do is to search up for the product on the internet and then go for the best deal. These Scopes might be a little expensive as compared to other rifle scopes but they are worth the price. You would not be sorry if you purchase a Nightforce Benchrest Scope for a lifetime!

It's always a nice feeling to be able to treat yourself to a real leather wallet, belt or even something more current like a real leather iPhone case or new wallet. The problem is that the counterfeit leather industry is always busy finding new ways to trick people into buying their fake leather products. What we'd like to share with you here today are our 5 best tips for spotting fake leather products.
1. The Smell Test
Almost everyone in the world can likely recognize the smell that comes from products made from leather. While this smell can be replicated, it's not an easy task to do so and most manufacturers of fake leather goods don't bother to go to that extreme as most of their focus is on creating low cost goods in high volumes. So, while it may seem a bit quirky, the first thing you can do to start deciding if your product is made from real leather is smell it. If it has a cheap plastic smell or smells of rubber or chemicals, it's likely fake.
2. Real Leather Sticker
This might sound like stating the obvious but unless there's a sticker or an imprint somewhere on the product, or perhaps guarantees included with the product you intend to buy that clearly states it's real leather then you already know you might dealing with a fake. Any product that carries the "Real Leather" sticker needs to be made up of at least 50% genuine leather. Granted a sticker can be faked but never overlook the obvious signs when you're trying to spot artificial leather products.
3. Check The Seams
Even the highest quality authentic leather products will have somewhat rough edges around the seams and you might even find some imperfections at these points too. This happens because real leather doesn't come with clean edges (due to the nature in which the hides are harvested and processed) so ideally you should be able to feel rough edges in or near the seams of the wallet, belt or boots themselves. Fake leather products are generally made from PVC and are printed in large sheets that stitch together with no imperfections - the more perfect the leather product seems to be the more likely it is to be fake.
4. Check the Texture
There are two ways to check the texture of the leather to ensure it's real. The first way is to check the surface of the product for skin pores - cows and other animals have skin pores in the same way that humans do, so these pores should be clearly visible on closer inspection. Again a real hide would also have some minor imperfections in the skin from the tanning process whereas fake leather will have a uniform and flawless texture throughout - this is impossible with genuine leather.
You'll also need to check the texture of the leather at the rear side but this is generally only possible where the product has a lining that you can separate with your fingers or an area where in the product's construction, the back of the leather was left exposed. If you can actually pull the lining away from the leather itself (without tearing it obviously) you should be able to feel a rough texture in the case of real leather. In the case of fake leather you'll feel either a smooth fabric texture or something that feels like plastic to the touch.
5. Too Good Of A Deal To Be True?
Producing genuine leather products takes the work of an artisan and many hours of actual work so if you're getting what are purported to be genuine leather products at 50% or less of what you'd expect to pay in any store then those same leather good are either stolen or fake. Use your common sense and gut instinct - they're part of your physiology for a reason. If it sounds too good to be true then you can be sure it is.
One last note is that real leather will not catch fire when exposed to a naked flame but hopefully you'll never have to take your testing that far!
Tom Barrington is a manufacturer and retailer of small leather goods and accessories with years of experience in many types of leathers.

Building Business Relationships With Your Customers

The Foundation to Any Type of Business

Constructing healthy business relationships assists you to increase your sales, build up pioneering ideas, and to find out new ideas to expand your business. Whether it is offline or online, it does not matter what type of business you are in. Here are 10 useful tips for building better business relationships.

1. Join Local Organizations

Your chamber of commerce, clubs or non-profit groups with related interests as you are all great places to begin and to make your contacts. You can become a volunteer for a good foundation, always be energetic in your group of people or even resort to banging on doors. If there's not a group near you, then start with a new one.

2. Set Goals

You should know what you are eager to accomplish from a particular company. Do you desire to meet up with your forthcoming clients, suppliers, potential associates, or job applicants? Setting goals will definitely assist you to evaluate whether that company is right for you or not.

3. Be Prepared

In any circumstances, where you are going to meet new clients, meet them with an open mind and a welcoming approach. Also, bring your business cards and be prepared to explain what your business does in a trouble-free language. Always meet everybody with a smile along with proper eye contact and a handshake.

4. Create a Referral Program

Once you have built your business relationships and have trustworthy clients, you can then reward those clients who propel more business to your way. Offering things like future discounts or other rewards will make your clients feel valued anytime they drive you business.

5. Harness Technology

Contact Management Software, or CMS, can assist you to keep a track the details about your business contacts so that you don't have to remember the details of their businesses along with their personal details as well. With CMS you can set up reminders for actions like sending birthday cards or e-mailing them to inform them about your newly started services etc.

6. Follow-Up

When you meet up someone you would like to get to know about them, follow-up. Use social networking sites, such as Twitter, LinkedIn, and Facebook to keep connected with them. Follow each other, send direct messages, or like their posts. You will also get an exposure to that person's network of contacts for more connections.

7. Mingle

Never squander all of your time at an occasion by discussing with one individual or group. Think of numerous ways to graciously end a discussion and move on. But firstly, obtain contact details from those you have been discussing so you can follow-up those clients later.

8. Keep in Touch

Business relationships are like flowers without fostering, they dry up and then die. Make it a point to frequently bond with your main clients whether by re-tweeting their tweets, follow each other on meeting for lunch/dinner or send an e-card to them on special occasions.

9. Aim to Give, Not Just to Get

Of course, you desire to get advantage from your business relationships, but that is more probable to take place if you have a liberal approach. Concentrate on how you can assist your clients, and you will discover that you are getting more than what you are giving.

10. Connect Offline

Linking on social media is a fine start, but for accurately building a business relationship, you require to squander time face-to-face. Propose getting together for coffee or a meal to share more ideas about your businesses and how you can work together to increase your productivity.

Discovering to construct better business relationships with clients needs time. You won't have immediate accomplishment. But, if you follow these above strategies, you will discover within a few months that marketing unexpectedly turned out to be a lot simpler and your business is growing.
Perhaps you quit or were downsized out of a job. Maybe your firm was bought out. Your contract may have ended and you don't have a new one yet. You may have received a golden (or not so golden) handshake. There are many reasons you may find yourself between jobs or contracts.

Today private and public employers seek alternatives to full time employees. It is not hard to understand this trend. We live in a fast changing world. Temporary and contract workers give employers more flexibility to adjust to fluctuating human resources needs. It frees them from the considerable long term responsibility of employing permanent full time employees.

Depending on your circumstances, you may welcome some time off. Or not. In either case, it's a good idea to make the best use of your time between jobs or contracts. Here are 10 things you can do to boost your career during your hiatus.

1. Make A Habit of Self Love

"If we really love ourselves, everything in our lives works". (Louise Hay)

Some of you may be thinking, "What's with this airy fairy stuff?" I have no hesitation about putting self love at the top of the list. Your relationship with yourself is the only guaranteed 24/7 lifelong relationship. Your self love is your most crucial asset. The strength of our self love largely determines our satisfaction in life. We can never love ourselves too much. Don't sacrifice it for anyone or anything. Associate with those who increase your self love and shun those who reduce it.

We must not let our self love ride on the vagaries of the job market, or any other market for that matter. You need to know, deep inside, that you are a great guy or gal whether rich or poor, employed or unemployed, thriving or struggling...

Self help guru Louise Hay advises us to to tell yourself how much you love you at least 300 to 400 times daily. Make it your mantra, she urges. Hay notes she has personally seen hundreds of people transform their lives with this simple but powerful habit.

Hay's advice may sound extreme and impractical. It isn't. Think of the thousands of negative thoughts we typical;ly think each day, without being aware of them. I suggest you dedicate 10 minutes in the morning, upon awaking, and 10 minutes before bed, to telling yourself you love or appreciate yourself. With passion!

Make a habit of it; just as many people make a habit of exercising regularly. There are few better ways to use your time and building your self love. Look for other ways to express your self love too. Ask yourself this simple but powerful question: How would I act if I loved myself 10% more? What about 20% more?

2. Refocus On Your Big Vision

Have you lost sight of your Big Vision in your career? Has it changed? Your hiatus is an excellent opportunity to refocus on it. Ask yourself questions like:

What is your Big Vision?

Are you passionate about it? If not, what vision DOES make you passionate?

Where do you want to be in five years?

What is distracting you?

How can you eliminate or reduce distractions?

Build the habit of refocusing on your Big Vision regularly.

3. Update Your Resume or Promotional Material

Your resume or promotional material can never be too strong. Update it regularly.

Add new experiences, accomplishments, skills, references and qualifications.

Make it look more contemporary, appealing and stand out positively from those of your competitors.

Proofread it repeatedly. Have others, who know you, proofread it. They may catch errors and omissions you miss.

Have it checked by one or more authorities in your field. They may have helpful suggestions to offer you.

4. Get A Mentor. See A Good Headhunter. Or both

It is hard to overstate the value of a good mentor. When people achieve quickly, in almost any field, it is largely due to mentoring from someone more experiences. Approach people in your field, that you admire, and respectfully ask them to by your mentor. Offer them something valuable in return. Make it win/win for both of you.

A good headhunter, specializing in your field, can also offer you much insight into career opportunities. You can only benefit from the expertise of such people.

5. Audit Your References

Your references may have said wonderful things about you two years ago. That doesn't mean they are still saying such things. They may have lost their enthusiasm they once had when recommending you. You need to keep on top of your references.

Maintain mutually beneficial relationships with your references. Every relationship, business and personal, must be give and take to thrive. Help them out with referrals which benefit them too.

I suggest you have a friend, who owns their own business (and who is not known by your references) call them; pose as a potential employer or client, and ask their opinion of you. They can report to you what was said.

You may tactfully ask your references to be a little more enthusiastic in recommending you. If your references are lukewarm, you'd be wise to replace them with references who sing your praises more highly.

6. Send Surveys to Former Employers Or Clients

There are many good reasons to send surveys to former employers or clients, provided you parted on good terms. It shows you truly care about delivering value. It could help you obtain more work from past employers or clients and/or referrals to new ones. It also helps you offer services which better match your prospective employers' and clients' needs.

Make the survey brief and to the point. Ask for input as to how you can better help them. You could also ask them if they know of other firms or departments which could benefit from your services. Thank everyone who responds to your survey.

7. Get Your Finances In Order

Now is a good time for a complete financial check up. Seek the help of a competent professional in this area.

Do you have adequate savings to cover emergencies?

Do Your investments meet your life goals? Is their risk level appropriate for your personality and present life situation? For instance, if you are planning to retire, you may want to reduce your financial risk and maximize security.

Are you on track to meet your financial goals?

Find and plug your financial leaks. Are you paying unnecessary interest and/or other expenses?

8. Break Free From What Drags You Down

Deep inside you likely know certain thoughts and people drag you down. They make you feel less capable, less powerful, less alive. They can drag down everything from your health to your career. You need to break free from them. This may not be easy. Aim to minimize your time invested in negative thoughts and people. Maximize your time with positive influences.

One suggestion many find helpful is to use positive procrastination to weaken unwanted habits. Put off indulging in what drags you down. Invest time in people and thoughts which build you up instead.

9. Network

The best time to build your network is before you need it. As the proverb goes: "Drill your well before you are thirsty". Hopefully, you have been building up your network of contacts. If not; better late than never.

Make time to attend relevant networking events, in your area. Build the habit of networking everywhere. You never know who you might meet and how much you may be able to help each other.

The overall key to good networking is; be genuine. Here are three more tips:

* Join groups you are keenly interested in and become active in them. Don't join groups simpl;y for the sake of meeting people.

* Be genuinely interested in the people you meet. Talk about what interests them.

* It is not about handing out lots of business cards. Its about collecting lots of business cards. You need to be able to contact people you meet. Rather than waiting to hear from them.

10. Volunteer

By volunteering, you help others and you can also benefit greatly from the experience. Choose to volunteer where you can develop and hone desired skills and where you can forge valuable connections.

Volunteering also helps you:

* Check out a new occupation, industry or skill

* Build your credentials and confidence

* Garner valuable references and referrals

Your idea is fabulous and you want to make progress on it but you need a strategy to execute your vision as it relates to long-term success or it needs to be reevaluated to ensure that it is on course. Strategy is, "a careful plan or method for achieving a particular goal usually over a long period of time," per Merriam-Webster dictionary. However, we need a functional definition as it relates to your companies vision and goals. Therefore, I would say that strategy is, "the intent to act, the volition to act, and the design to achieve plans of action as they relate to the direction and future of your business." Strategy development is a long-term process that is evolutionary and it should be evaluated yearly, quarterly, and more if conditions warrant a strategy session.

We will evaluate briefly the ten major areas of strategy creation as they relate to you achieving your goal. These ten areas will be listed and broken down to help you evaluate and reevaluate your current position in strategy design. They will be listed logically as they relate to an idea in your head and build upon that. In addition, the creation of a strategy is not a single day event. It takes time to gather what you know is needed and what you find is needed once you begin. We begin at the beginning. You should at this point have a vision and goals developed to help guide your organization in fulfilling its purpose.

Products/Services Offered

Your product or service is what you offer the world to add value to the lives of others. This can be either qualitative or quantitative but you should be aware at this point. Ask these questions and others that help define this category well.

What product or service do we sell or plan to sell?
What does it look like?
What is the outcome of its use?
How do we update our products/ service to stay competitive?
For instance as a consultant my product/service is the ability to improve my clients condition based on over a decade of experience helping organizations professionally. This relates to you because you have to list your products and services that are offered in there fine detail. They must but listed in a way to allow rapid access to the information for future needs as the strategy secession progress.

Customer/User Groups

You have to serve by helping customers or clients in some way. Your invention, technology, pastry, picture, music or designs have to connect with others. Asking ourselves a few questions clarifies that for future understanding.

Who is buying our product or service?
What organizations are buying our service?
Who uses it regularly?
How do we expand the diversity of the group?
Your target customer is the person you have identified as the one who is most likely to purchase your products, according to Entrepreneur.com. This is a specific person, who is elated to use your product/service when needed or desired. Be very narrow in your description here, as it will provide clarity. Examples would include specific age, specific education, and specific income. These identifiers are so spot-on that a picture could be painted of the individual without negating the various individualities of who uses your service.

Market Served

This is an expansion of the above and is a broader category of client or customer base. This will be larger demographics through a range and not specific. Each product or service may cater to different aspects of the market served and they should be listed in conjunction with your product/service. Target market should also list the reason why these specific customers are likely to buy. In addition, this information will help in creating a primary component of your marketing plan.

Technology

Technology is how you use information to create and maintain a competitive advantage. The planning associated with this is a tie in for numerous other aspects of your organizations success. Technology is used in commerce, in design, and much more. Your organization marketing will also take into account the use of technology to deliver your value proposition.

How is technology changing that we can grasp early?
What changes in technology make it more affordable to deliver our goods?
Use technology as a multiplier of your organizations success. Evaluate what you have been using and determine if it needs to be upgraded, eliminated, or in line with current competitors use.

Production capability

Creating knowledge, a teddy bear, a balloon, a house all have production element that deals with methodologies useful to arriving at a final product.

How will we create our product?
How will we produce the intellectual capital for our services?
What needs to change to produce of product/service faster?
What needs to change to produce our product/service less expensively?
Evaluating production on a constant basis ensures costs are controlled, quality is maintained, and your customers/clients are happy. I would remind you that, quality in gets quality out. This has been how Apple, Inc has maintained lead over its competitors. Production can be done with a planned ramp up to the best quality. Plan to find the most expensive means of production first, then scale it back your companies' production budget.

Natural/Human Resources

The ability to create tangible or intangible goods and services are always acquired in there rawest form. Whether it is raw intellect, precise hands, or machines, they will need to be accounted for. A few examples to ask of the executive leadership team deal with the following questions:

What is our companies' raw material needs to produce goods or services?
Who is needed to create the value in our goods or services?
What automated systems can create this value?
This subset deals with elements that are inputs to production and delivery. This group must be managed to ensure it is efficient, effective, and motivated. In addition, the natural resources have to be measured per there influence to the environment and there frequency of price change.

Methods of Sale

This can be an extensive list of varying options but they will deal with financing on store credit (Macy's Credit, Home Depot, Dillard's, etc.), third-party credit (American Express, Visa, MasterCard, etc.), cash or other arrangements. Cash will be king but credit cards speed up payments. Ensure you have both options.

What impact does our method of sales have on future profits/returns?
How will we accept payment?
What needs to change in the future to increase revenue from sales?
Ensuring that this subset is managed well will provide the resources, data, and fuel to innovate internally with information based on the organizations initiatives.

Method of Distribution

Moving goods from manufacture, to warehousing, storage, and in store handling, etc. is a sophisticated dance of timing.

How will the product/service be delivered through manufacturing, shipping, retail options, shipping again, and varying other combinations?
What are retail distribution options?
These questions ask a lot out of a leader but being stretched is why you are here. "How will item p get to y and both be happy?" This is a measure of logistic sophistication and there can be multiple routes. The best choice is better than the perfect choice. There should always be a balance between quality and cost. Erring on the side of higher cost to ensure quality is delivered.

Size/growth

This micro strategy subset deals with using past data of the size and speed of growth of your organization and comparing it to where you would like to go.

What is our target in growth?
Have we prepared for a boom in our business?
How will we know we are on the right path?
These question deals with the future as well as benchmarking the present state. Thru analysis of vital KPI's we would compare your organization to your peers so we can ensure that your leadership is thinking of growth.

What is the most useful size?

This deals with people, facilities, customer base served by projection, and more.

Return/profit

This is where all the hard work pays off for shareholders in for profit organizations; in addition to where nonprofits determine where they can return more to the individuals that are served.

Where do we reinvest the profits?
What expansions can be completed now?
What needs to be saved?
The likely outcome of a for-profit venture is a profit if you plan for success and are vigilant in guarding and executing your plans. In addition, non-profits can benefit from strategy planning to enable an orderly creation of the means to return funds, goods, services, etc to the recipients.

Strategy design is a real worldview of the future of your organization. It provides planning and tactics to the board of directors, executives, management, and other associates. These questions are designed to increase your understanding of your organizations direction and actions to take to accomplish that. Remarkable, what can simply be listed, but the task does not end at creating a list, Alan Wise says, "Strategy doesn't fail in creation, it fails in implementation," and we will cover that in future white papers. In addition, each section of the strategy design is an overview of what will be much more information intensive reports. These subsections are created by individual leaders.

With all of the hard work it takes to get your business up, running, and profitable, it's no wonder why so many entrepreneurs struggle to find the time to maintain their social media presence.

That's why I've invested in figuring out little social media "hacks" - tools and methods I can use to maintain my presence, grow my followers, and make money with social media WITHOUT actually adding to my workload each day.

In this article you are going to discover 7 of those time-saving social media tools:

1) Tweet Adder - With this piece of software, you can automate sending Direct Messages to new Twitter followers (a great way to offer your followers free gifts for following you on Twitter, thereby building your list in a completely automated way). You can also quickly and easily generate lists of relevant people to follow without ever having to log in to the Twitter platform. Easy peasy!

2) Pay With a Tweet - With this piece of software, you can offer followers an alternative to opting in with their name/email address. Instead, they can "pay with a tweet"(they tweet a message out on their Twitter profile, and in exchange, you give them access to your offer). I like to use this to kill 2 birds with one stone: adding value to my list, and building my list. The way this is done is by only allowing existing newsletter subscribers the option to pay with a tweet. When your subscribers send their tweets out, the tweets will contain a link leading back to a landing page which DOES require an opt in. So anyone who clicks from their tweet is then required to opt in to the mailing list, thereby growing your list (again, without any added work)!

3) Meet Edgar - The typical social media scheduling softwares that entrepreneurs use (ie. Hoot Suite and Sprout Social) still require quite a bit of manual work because you have to enter the days and times that the posts go out for each profile. You also can't re-use content automatically (you have to actually re-enter it in the system). With Meet Edgar, you can load in a bunch of content in bulk and let Edgar choose when to schedule them. And, the more content you post, the smarter Edgar gets (so if a certain post is getting a lot of traction, Edgar will re-use it automatically to help increase engagement on your pages). Love it!

4) Fan of the Week - This app is a great way to show some love for you most active fans on your Facebook fan pages. Each week, the software evaluates which of your fans was the most engaging on your profile, and will reward the fan by announcing them as the "Fan of the Week". This is an easy and automated way to keep your followers happy!

5) Hub Spot Blog Topic Generator - One of the most challenging parts about social media is coming up with stuff to post about. This includes coming up with blogs to syndicate on your social media. With this tool, you can enter in a couple words related to what you want to write about, and it will generate a list of blog topic ideas for you.

6) Canva - Unless you're a graphic designer, creating branded graphics for your social media posts can be a pain in the neck (and if you hire people to do it for you, it can cost a pretty penny). I'm techy, but I'm not a designer, so what I do instead is use Canva to create my social media graphics. I customize their Free Layouts with my brand colors, images of myself, and quotes or messages that would resonate with my followers.

7) WooBox - This one's pretty neato, because you can do quite a lot with it: Contests, Coupons, Quizzes, Polls, Social Media Landing Pages, and more. But the social media "hack" and time saver feature they one that allows you to set it up so that whatever you post on your Fan Page automatically posts to your Twitter. Now, the downside of this is that your content on these platforms is the same (so why should someone bother to follow you on Twitter?) and if you post a longer post, it'll show up weird on Twitter. But, if you're super strapped for time, keep the length of your posts in mind, and set up another means for why people should follow you on Twitter (ie. giving followers a unique freebie for Twitter followers only, using Tweet Adders Direct Messaging feature mentioned in #1), then it's totally worth it.

Armed with these 7 social media tools, you will be able to build a following of fans who love you without having to sacrifice hours each day to coming up with content, creating posts, and thinking of ways to create engagement. (woohoo!)

Now go out there and get sh*t done!